From cloud data warehouse to an AI-ready data platform

BigQuery is a fully managed, AI-ready data analytics platform that helps you maximize value from your data and is designed to be multi-engine, multi-format, and multi-cloud.

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FEATURES

Gemini in BigQuery for an AI-powered assistive experience

BigQuery provides a single, unified workspace that includes a SQL, a notebook and a NL-based canvas interface for data practitioners of various coding skills to simplify analytics workflows from data ingestion and preparation to data exploration and visualization to ML model creation and use. Gemini in BigQuery provides AI-powered assistive and collaboration features including code assist, visual data preparation, and intelligent recommendations that help enhance productivity and optimize costs.

Bring multiple engines to a single copy of data

Serverless Apache Spark is available directly in BigQuery. You can write and execute Spark in BigQuery Studio without exporting data or managing infrastructure. BigQuery metastore provides shared runtime metadata for SQL and open source engines for a unified set of security and governance controls across all engines and storage types. By bringing multiple engines, including SQL, Spark and Python, to a single copy of data and metadata, you can break down data silos and increase efficiency.

Manage all data types and open formats

Customers use BigQuery to manage all data types across clouds, structured and unstructured, with fine grained access controls. Support for open table formats gives you the flexibility to use existing open source and legacy tools while getting the benefits of an integrated data platform. BigLake, BigQuery’s storage engine, lets you have a common way to work with data and makes open formats like Apache Iceberg, Delta, and Hudi available for governance and performance acceleration. 

Built-in machine learning

BigQuery ML provides built-in capabilities to create and run ML models for your BigQuery data. You can leverage a broad range of models for predictions, and access the latest Gemini models to derive insights from all data types and unlock generative AI tasks such as text summarization, text generation, multimodal embeddings, and vector search. It increases the model development speed by directly bringing ML to your data and eliminating the need to move data from BigQuery.

Built-in data governance

Data governance is built into BigQuery, including full integration of Dataplex capabilities such as a unified metadata catalog, data quality, lineage, and profiling. Customers can use rich AI-driven metadata search and discovery capabilities for assets including dataset schemas, notebooks and reports, public and commercial dataset listings, and more. BigQuery users can also use governance rules to manage policies on BigQuery object tables.

Enterprise capabilities

BigQuery continues to build new enterprise capabilities. Cross-region disaster recovery provides managed failover in the unlikely event of a regional disaster as well as data backup and recovery features to help you recover from user errors. BigQuery operational health monitoring provides organization-wide views of your BigQuery operational environment. BigQuery Migration Services provides a comprehensive collection of tools for migrating to BigQuery from legacy or cloud data warehouses.

Real-time analytics with streaming data pipelines

BigQuery can ingest streaming data and make it immediately available to query and integrate to streaming products, like Dataflow. BigQuery BI Engine is an in-memory analysis service that offers sub-second query response time and high concurrency. Accelerate query performance and reduce costs within BigQuery with materialized views. Continuous queries is a new BigQuery feature that unlocks continuous analytical processing through a SQL statement to fuel event-driven applications.

Share insights with built-in business intelligence

With built-in business intelligence, create and share insights in a few clicks with Looker Studio or build data-rich experiences that go beyond BI with Looker. Analyze billions of rows of live BigQuery data in Google Sheets with familiar tools, like pivot tables, charts, and formulas, to easily derive insights from big data with Connected Sheets. 

HOW IT WORKS

BigQuery's serverless architecture lets you use SQL queries to analyze your data. You can store and analyze your data within BigQuery or use BigQuery to assess your data where it lives. To test how it

Demo: Solving business challenges with an end-to-end analysis in BigQuery

COMMON USES

Tutorials, quickstarts, & labs

Data warehouse migration

Migrate data warehouses to BigQuery

Solve for today’s analytics demands and seamlessly scale your business by moving to Google Cloud’s enterprise data warehouse. Streamline your migration path from Netezza, Oracle, Redshift, Teradata, or Snowflake to BigQuery using the free and fully managed BigQuery Migration Service.

Tutorials, quickstarts, & labs

Transfer data into BigQuery

Bring any data into BigQuery

Make analytics easier by bringing together data from multiple sources into BigQuery. You can upload data files from local sources, Google Drive, or Cloud Storage buckets, use BigQuery Data Transfer Service (DTS), Cloud Data Fusion plugins, replicate data from relational databases with Datastream for BigQuery, or leverage Google's industry-leading data integration partnerships. 

Tutorials, quickstarts, & labs

Generative AI

Unlock generative AI use cases with BigQuery and Gemini models

Build data pipelines that blend structured data, unstructured data and generative AI models together to create a new class of analytical applications. BigQuery integrates with Gemini 1.0 Pro using Vertex AI. The Gemini 1.0 Pro model is designed for higher input/output scale and better result quality across a wide range of tasks like text summarization and sentiment analysis. You can now access it using simple SQL statements or BigQuery’s embedded DataFrame API from right inside the BigQuery console.

Tutorials, quickstarts, & labs

Unlock value from all data types

Derive insights from images, documents, and audio files and combine with structured data

Unstructured data represents a large portion of untapped enterprise data. However, it can be challenging to interpret, making it difficult to extract meaningful insights from it. Leveraging the power of BigLake, you can derive insights from images, documents, and audio files using a broad range of AI models including Vertex AI’s vision, document processing, and speech-to-text APIs, open-source TensorFlow Hub models, or your own custom models.

Tutorials, quickstarts, & labs

Real-time analytics

Event-driven analysis

Gain a competitive advantage by responding to business events in real time with event-driven analysis. Built-in streaming capabilities automatically ingest streaming data and make it immediately available to query. This allows you to stay agile and make business decisions based on the freshest data. Or use Dataflow to enable fast, simplified streaming data pipelines for a comprehensive solution.

Tutorials, quickstarts, & labs

Predictive analytics

Predict business outcomes with leading AI/ML

Predictive analytics can be used to streamline operations, boost revenue, and mitigate risk. BigQuery ML democratizes the use of ML by empowering data analysts to build and run models using existing business intelligence tools and spreadsheets. Predictive analytics can guide business decision-making across the organization.

Tutorials, quickstarts, & labs

Log analytics

Analyze log data

Analyze and gain deeper insights into your logging data with BigQuery. You can store, explore, and run queries on generated data from servers, sensors, and other devices simply using GoogleSQL. Additionally, you can analyze log data alongside the rest of your business data for broader analysis all natively within BigQuery. 

Tutorials, quickstarts, & labs

Marketing analytics

Increase marketing ROI and performance with data and AI

Bring the power of Google AI to your marketing data by unifying marketing and business data sources in BigQuery. Get a holistic view of the business, increase marketing ROI and performance using more first-party data, and deliver personalized and targeting marketing at scale with ML/AI built-in. Share insights and performance with Looker Studio or Connected Sheets.

Tutorials, quickstarts, & labs

Data clean rooms

BigQuery data clean rooms for privacy-centric data sharing

Create a low-trust environment for you and your partners to collaborate without copying or moving the underlying data right within BigQuery. This allows you to perform privacy-enhancing transformations in BigQuery SQL interfaces and monitor usage to detect privacy threats on shared data. Benefit from BigQuery scale without needing to manage any infrastructure and built-in BI and AI/ML. 

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